Social Media Manager

Company: Hart & Highland
Employment Type: Full-time, Exempt
Salary: $72,000 annually
Benefits: Health insurance, dental insurance, 401 (k), paid vacation, sick leave, bonus opportunities
Location: Hybrid — Remote with weekly in-person co-working in Santa Monica, CA

About Hart & Highland

Hart & Highland is a socially focused marketing strategy and creative studio based in Los Angeles. We partner with modern consumer brands to build thoughtful, culturally relevant marketing, content, and social media strategies. 

We are looking for somebody who LOVES social media, cares about providing a high level of service, and wants to be part of something super rad. :) We want you to love what you do, contribute to keeping Hart & Highland ahead of the curve, and continually strive to do things better. 

We are looking for a candidate who will thrive in a start-up environment and wants to grow within a modern marketing and creative studio. AKA, grit, and tenacity go a long way. 

Role Overview

The Social Media Manager owns the day-to-day execution and strategic management of social media accounts for consumer brand clients. This role works closely with internal creative, marketing, and paid media teams to deliver organized, on-brand, and performance-driven social content.

The ideal candidate is proactive, detail-oriented, and confident managing multiple timelines. You are deeply plugged into social culture, comfortable making recommendations, and excited to take ownership of both strategy execution and client communication.

What You’ll Be Responsible For

Strategy & Planning

• Own development of social media strategies aligned with client goals and brand positioning

• Plan and manage monthly content calendars across platforms, including Instagram, TikTok, Facebook, and others as needed

• Conduct ongoing competitor and trend analysis to inform content and strategic recommendations

Content & Execution

• Develop thoughtful, on-brand social captions that reflect each client’s voice, tone, and personality

• Collaborate with designers, content creators, and social media coordinators to ensure cohesive execution

• Ensure all content is delivered on time, approved efficiently, and published accurately

Performance & Optimization

• Monitor and analyze social media performance metrics,  including engagement, reach, and video views

• Translate performance insights into actionable optimizations for future content and strategy

• Support paid social media planning, execution, and performance analysis as needed

• Help to create presentations and case studies on client work and ongoing social landscape

Client Experience

• Serve as the day-to-day social media lead for assigned accounts

• Lead client meetings, presenting performance insights, learnings, and strategic recommendations

• Maintain clear, proactive communication that builds trust and confidence with clients

Collaboration & Culture

• Work cross-functionally with internal teams to improve workflows and creative output

• Stay up to date on platform updates, emerging trends, and best practices

• Actively bring new ideas, tools, and insights to the team to help Hart & Highland stay ahead of the curve

What Success Looks Like in This Role

• You confidently manage multiple brand accounts with minimal oversight

• Content calendars feel strategic, organized, and proactive—not reactive

• Clients trust you as their primary social media point of contact

• Social performance steadily improves, and insights are reflected in future content

• You contribute ideas that elevate both client work and internal processes

• You stay on top of social media trends and landscape

Skills & Attributes

• A genuine love for social media and digital culture

• Strong project management skills with exceptional attention to detail

• Ability to manage multiple priorities and deadlines in a fast-paced environment

• Strategic thinker with a solutions-oriented, positive mindset

• Clear and confident communicator, both internally and with clients

• Collaborative team player who takes initiative and ownership

Experience & Qualifications

Education, Experience, and Requirements:

• Must have one of the following: a Bachelor's degree (B.A.) from a four-year college or university, or one to two years of related experience and/or training, or an equivalent combination of education and experience

• Must have at least two years of experience providing social media coordination for a brand/business 

• Must have at least 2 years of experience managing an Instagram account for a consumer brand(s)

• Must have at least 1 year of experience managing a business TikTok account

• Must have experience managing social media on Facebook, X, Pinterest, and YouTube

• Must have excellent skills in social media caption copywriting

• Must have experience with social media community management and engagement

• Proficiency in social media management tools, such as Sprinklr, Sprout Social, HeyOrca, or others 

• Experience with paid social media is a plus

• Experience in an agency setting is a plus

• Experience with CPG food/bev and wellness/beauty brands is a plus

• Experience creating social video content is a plus

• Experience with project management software is a plus (Asana, Slack, Dropbox, etc.)

Other Requirements:

• All applicants must read, write, and speak the following languages: English

• Ability to commute to Santa Monica, CA,  at least once per week

If you are a passionate and driven social media professional looking to make an impact in a fast-paced agency setting, we'd love to hear from you. Please submit your resume and a portfolio showcasing your social media work to apply for this exciting opportunity.

Email your resume and cover letter to hello@hartandhighland.com or click apply below!